Trademarkology
Brands, Trademarks, and Registration
Trademark "Bullying" Leads to Depression in Lawyers
Being a lawyer is a tough job. Lawyers are nearly four times more likely to suffer from depression and twice as likely to struggle with substance abuse than the general population. Psychologist and lawyer Dave...
Honda Zooms into the Future with First 3D Trademark Registration
Honda Motor Co. scooted its way to obtaining a three-dimensional trademark registration for the shape of its Super Cub scooter. This marks the first trademark registration ever issued for the shape of a motorcycle or...
Trademark Week in Review: May 30, 2014
Here's your weekly roundup of stories in the world of trademarks: Mari-Elise Taube noted the irony that LUCKY 13 proved to be unlucky for Taylor Swift. Bill Ferrell learned that Pat Riley is really bad...
California Chrome Competes For The Triple Crown And Trademark Protection
California Chrome will attempt to become the first horse in 36 years to win the Triple Crown at the Belmont Stakes on June 7. The race - nicknamed "The Test of the Champion" - is...
Video Interview: Discussing the Trademarking of Hashtags with LXBN TV
Following up on my recent post on the subject, I had the opportunity to discuss the trademarking branded hashtags with LXBN. In the interview, I explained how the practice is growing in prevalence and shared...
Speedos, Jeeps, and Generic Marks in Europe
Note: As I am still on vacation, I must once again thank Bill Ferrell for editing and posting this article for me. While I can never truly repay his kindness, I hope the thousands of...
Heat President Pat Riley has Valuable "Three-Peat" Trademark but Turrible "Three-Peat" Products
It is well known that Heat President Pat Riley owns trademark registrations for "Three-Peat" in conjunction with several classes of goods and services. Riley's "Three-Peat" trademarks are back in the news with the Heat poised...
Lucky 13 Not So Lucky For Taylor Swift
Taylor Swift's affinity for her lucky number 13 is no secret, so it's no surprise that she attempted to use LUCKY 13 as a mark. Two years ago, Swift began marketing and selling clothing and...