Trademarkology
Brands, Trademarks, and Registration
Likelihood of Confusion PSA: Panama City and Panama City Beach are not the same place
[caption id="attachment_3421" align="alignright" width="300"] This is a picture of "Panama City's beach" NOT "Panama City Beach"[/caption] Like pretty much everyone in Nashville, we take our beach vacations in the panhandle of Florida. In fact, at...
Lack of Protection Can Lead to Unwanted Consequences
First the Airbnb logo; now the University of Dayton logo. It seems that this summer has been the summer of creative misfires in the rebranding sphere. I'd like to say these rebrands weren't distasteful and...
BYU Serves Up A Trademark Cautionary Tale With RISE AS ONE
By: Justin McNaughton I graduated from BYU in 2001 and attended law school in Anheuser-Busch Hall at Washington University in St. Louis. Had a great laugh when I read this week that BYU had accidentally...
Trademark Week in Review: August 8, 2014
Here's your weekly roundup of stories in the world of trademarks: Mari-Elise was tickled pink over the Thomas Pink and Victoria's Secret PINK ruling Bill discussed defending NFL Super Bowl Champions Seattle Bigfoots? Kevin examined...
The 109th Anniversary of Winchester's H Federal Trademark Registration
Last week, I wrote about the trademark trivia on Trademarkology's twitter feed. One of the interesting historical nuggets that appeared on the feed last week related to Winchester's H trademark registration for cartridges. The 109th...
An Apple A Day: Apple Files for "HealthKit" Trademark Registration
Yesterday, news broke that Apple appears set to hold an iPhone event on September 9th, presumably to announce the iPhone 6. Immediately, lines began forming outside Apple stores across the country. [caption id="attachment_3385" align="aligncenter" width="220"]...
Seattle Seahawks Win Superbowl of Funny Suggested Team Names
I originally set out to write about how the Houston Oilers NFL franchise wisely used "Intent-to-Use" trademark applications to reserve rights in all of its proposed names after moving the franchise to Tennessee. Having considered...
Tickled Pink: Thomas Pink Defeats Victoria's Secret
As one of the few consumers who purchases both Thomas Pink and Victoria's Secret PINK, this decision is of particuar interest to me. Thomas Pink got its panties in a wad over Victoria's Secret's launch...