Trademarkology
Brands, Trademarks, and Registration
ICE BUCKET CHALLENGE Applications Make a Splash
Just seven days after the ALS took the plunge and filed applications for registration of the ICE BUCKET CHALLENGE marks, the ALS abandoned them. On August 22, 2014, ALSA (Amyotrophic Lateral Sclerosis Association) filed applications...
Trademark Week in Review: August 29, 2014
Here's your weekly roundup of stories in the world of trademarks: Orlando's Mighty Men of God Inc. sued the World Outreach Church of Murfreesboro, TN for infringment of its "Mighty Men" trademark with its popular...
Levi's Cures 501 Patent Blues With Trademarks
The history of blue jeans starts with a patent. In 1873, a patent entitled "Improvement in Fastening Pocket-Openings" was issued to a tailor named Jacob Davis and his cloth supplier Levi Strauss. The patent claimed...
An Exercise in Branding: DDP Yoga
We have written about yoga before (here and here). We have written about professional wrestling before (here and here). We have written about viral videos before (here). Now, I will write about all three. You...
Do You Have a License for that "Roll Tide" Tattoo?- Madden 15 Raises Questions
[caption id="attachment_3606" align="alignright" width="300"] Colin Kaepernick, first Tattooed-American to be faithfully rendered in a video game, via EA Sports[/caption] Today is a monumental day for us Tattooed-Americans. At midnight, EA Sports released Madden 15, and...
Blue Jays Don't Fly Together: Toronto Blue Jays Oppose Creighton's Bluejay
As a sports enthusiast, I like to think I'm relatively familiar with all the professional logos and collegiate logos. I also like to think that I, like most people, am rather adept at distinguishing between...
Policing Use of Trademarks Through Copyright
By: Justin McNaughtonGoogle has a fascinating report called the Transparency Report, where it provides statistics on the number of Copyright takedown notices it receives monthly.8,000,000 a week is incredible. What is more incredible is the...
Trademark Week in Review: August 22, 2014
Here's your weekly roundup of stories in the world of trademarks: Despite her technical difficulties, Mari-Elise took a look at the appeal filed by the Redskins; Bill discovered the 7th Consideration; Kevin journeyed back into...