Resources

Trademarkology

Brands, Trademarks, and Registration
Trademarkology

Let's Get Ready to Trademark: A Breakdown of Sports Announcer Catchphrase Trademarks

Last week, polarizing college basketball announcer Bill Raftery filed trademark applications for his catchphrases "onions" and "with a kiss." This is not the former Seton Hall coach's first foray into the trademark world. In 2010...
by Guest Blogger November 05, 2014
Trademarkology

Writer’s Block®- Blog About What You Know

Honestly, I had no idea what to write about this week. McDonald's filed applications for some silly trademarks and Comcast filed a trademark application for super high-speed internet, but I couldn't think of a good...
by Guest Blogger November 04, 2014
Trademarkology

Episode II: The Empire Brewing Strikes Back

A long time ago, in a galaxy far away, I reported to you that Lucasfilm, Ltd., filed an opposition to Walton Street Brewing Corp.'s application to register the mark EMPIRE STRIKES BOCK for ale and...
by Stites & Harbison, PLLC November 03, 2014
Trademarkology

Trademark Week in Review: October 31, 2014

Here's your weekly roundup of stories in the world of trademarks: Mari-Elise kicked back with an EMPIRE STRIKES BOCK beer and watched THE EMPIRE STRIKES BACK. Bill, once again, talked about breakfast foods. Kevin, like...
by Stites & Harbison, PLLC October 31, 2014
Trademarkology

Spooktacular Guide To Halloween Trademarks

Halloween is one of the fastest growing consumer holidays in the United States. According to the National Retail Federation's Halloween Consumer Spending Survey, total spending on Halloween in the United States â which includes costumes...
by Guest Blogger October 30, 2014
Trademarkology

Fear the Brow: A Look at the Trademarks of the NBA's Next Big Thing

The NBA is back! Since the end of last season, we have written about the impact of LeBron's return to Cleveland on the trademark world and the rebranding of several NBA franchises. One of the...
by Guest Blogger October 29, 2014
Trademarkology

Small Business Owner for the Win- Dunkin' Respects Cronut Trademark

This weekend I watched a family member's rural peewee football team play a wealthy suburban team. To say we were out-gunned would be an understatement. The other team had a full roster of backups for...
by Guest Blogger October 28, 2014
Trademarkology

The Lucasfilm Empire Strikes Bock Beer

A long time ago, in a galaxy far, far away, Lucasfilm, Ltd., filed an opposition to Walton Street Brewing Corp.'s application to register the mark EMPIRE STRIKES BOCK for ale and beer. Just kidding; it...
by Stites & Harbison, PLLC October 27, 2014