Trademarkology
Brands, Trademarks, and Registration
How to Avoid Sadness in March Madness
I must admit it had not even occurred to me that the March Madness season was upon us. As such, you will not find bracket busting tips, upset picks, or predictions in this post. But...
Rebuilding Goodwill
A week ago last Sunday, millions of Americans watched The Oscars. As everyone now knows, "Moonlight" won the best picture award, but only after "La La Land" was first accidentally announced as the winner. Also...
Branding Lessons Learned from Bond. James Bond
Growing up, my dad and I watched a lot of Bond movies. You all know the line: "Bond. James Bond." [Cue music and Bond girl]. That line was introduced in the 1962 film Dr. No....
Trump and his Trademarks
The slogan "MAKE AMERICA GREAT AGAIN" are four simple words that nobody (except for maybe President Trump himself) could have predicted would help launch our new president into the White House. However, President Trump had...
Branding 101: It’s Like Cheers: Where Everybody Knows Your Name – But Everybody Pronounces It Differently
For those of you faithful Trademarkology readers out there, you may recall that I last posted to the blog Christmas week â and reveled in the honor of getting to write about SANTA trademarks:Well, I...
Keeping Your Cool in the World of Trademarks and Bankruptcy
January in Nashville has been a roller coaster of temperatures. One day hints at spring and the next punishes all who failed to wear earmuffs. Adaptability and resilience are key in the current climate. The...
Patriots Trademarks and the Big Game
Once again, my team is in the Big Game. I can't help but think back to 2008 when the undefeated Patriots lost to the Giants. Perhaps the fact that they filed trademark applications for "19-0"...
THE PROCESS of Joel Embiid's Trademarks
It seems my step-twins and Joel Embiid have something in common: they all love Shirley Temples. Embiid prefers his made with ginger ale and grenadine and allegedly drank as much as a pitcher a day...